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style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif; mso-fareast-font-family: "Times New Roman"'>TRAINING
COURSE ON DIGITAL/SOCIAL MEDIA SKILLS ON 18TH to 22ND APRIL 2022<?xml:namespace
prefix = "o" ns = "urn:schemas-microsoft-com:office:office"
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online workshop attendance <o:p></o:p></A></SPAN></U></P>
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style="TEXT-DECORATION: none; text-underline: none">Register to attend the
workshop<o:p></o:p></SPAN></A></SPAN></U></P>
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style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif; mso-fareast-font-family: "Times New Roman"'><A
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Workshops<o:p></o:p></A></SPAN></U></P>
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style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif; mso-fareast-font-family: "Times New Roman"'> <o:p></o:p></SPAN></P>
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us<o:p></o:p></A></SPAN></U></P>
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style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif; mso-fareast-font-family: "Times New Roman"'> <o:p></o:p></SPAN></P>
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href="https://133IK.trk.elasticemail.com/tracking/click?d=TdO1gCuQ71hpWL60BWNntuwf2IWJfk_kJQ_Oex5_ejiepFS1rCB8wTg7FPKmtn18meMy1T2IYW_W0PBCTSQImt4IoKWJb8LHZB2-21YAtemsWtGs5aaHXXYTYask027X9KAryrqrEjPgVjSU2pXFJqo1"
target=_blank>Whatapp<o:p></o:p></A></SPAN></U></P>
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href="https://133IK.trk.elasticemail.com/tracking/click?d=TdO1gCuQ71hpWL60BWNntuwf2IWJfk_kJQ_Oex5_ejiepFS1rCB8wTg7FPKmtn18VsQFCwjz5YE8gwZ2nIRcMfHSa4nTlNXL54ExBbI6FOq9uEpOS5L2ekPp6wxvWHq5tK3uZW9Gdq6Dqkjm_-PwvY8hdA3IZTDtItsbQrOgzqjk0" target=_blank><FONT
face=Calibri>PARTICIPATION FEES: 1,200USD</FONT></A></SPAN></B><B
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style="FONT-SIZE: 14pt"><o:p></o:p></SPAN></B></P>
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style="mso-bidi-font-weight: normal"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif; mso-fareast-font-family: "Times New Roman"'>VENUE:
HILTON HOTEL, NAIROBI, KENYA<o:p></o:p></SPAN></B></P>
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style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif; mso-fareast-font-family: "Times New Roman"'>Office
Telephone: +254-702-249-449<o:p></o:p></SPAN></P>
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style="mso-bidi-font-weight: normal"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif; mso-fareast-font-family: "Times New Roman"'>Register
as a group of 5 or more participants and get 25% discount on the course fee.
<o:p></o:p></SPAN></B></P>
<P class=MsoNormal
style="BACKGROUND: white; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: normal"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif; mso-fareast-font-family: "Times New Roman"'>Send
us an email: <A
href="https://133IK.trk.elasticemail.com/tracking/click?d=cBuTGyywHvVirOjnJUaHQdVOF1XUy4kbjI4wI8K-4z1Gv05MyiYpIE4DXQ0898dug_bhuZc0OCEqI6KZ9Kv8jmR1FPcj0iIr2oPPtby7RP_11En7H7KWn6U8wROKgi_VuHJ9DVyOuUQUeo8jZ1H__0uv5DVHgJZ6gAJeKLpnh71xCCvDAeAJ7g0TT72PkYmETSqMeKaY0vWz1AvZpxnhy2o1" >training@skillsforafrica.org </A>or
call +254-702-249-449<o:p></o:p></SPAN></P>
<P class=MsoNormal
style="BACKGROUND: white; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt"><B><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif; COLOR: black'>INTRODUCTION</SPAN></B><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif; COLOR: black'><o:p></o:p></SPAN></P>
<P class=MsoNormal
style="BACKGROUND: white; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 12pt; LINE-HEIGHT: 15.75pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif; COLOR: black'>Digital
technology has revolutionized the way in which people communicate and share
information – at local, national and international levels. Organizations,
including government, need to understand these changes so that they can operate
effectively in a dynamic media environment.<BR>Social media is a term used to
refer to online technologies and practices that are used to share opinions and
information, promote discussion and build relationships. Social media services
and tools involve a combination of technology, telecommunications and some kind
of social interaction. They can use a variety of different formats, for example
text, pictures, video and audio.<o:p></o:p></SPAN></P>
<P class=MsoNormal
style="BACKGROUND: white; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 12pt; LINE-HEIGHT: 15.75pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif; COLOR: black'>Organizations,
individuals and corporates worldwide are waking up to the opportunity of this
revolutionary medium to fulfill various business objectives ranging from Sales,
Marketing, CRM, Product Development, and Research. This has created an
ever-increasing demand for skilled Digital Marketing knowledge and
professionals.<o:p></o:p></SPAN></P>
<P class=MsoNormal
style="BACKGROUND: white; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 12pt; LINE-HEIGHT: 15.75pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif; COLOR: black'>In
the absence of formal avenues of Digital Marketing education, there is a huge
gap of talented professionals.<o:p></o:p></SPAN></P>
<P class=MsoNormal
style="BACKGROUND: white; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 12pt; LINE-HEIGHT: 15.75pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif; COLOR: black'>If
you are a <SPAN style="BACKGROUND: white">Public Relations Officer,
Communication Officer,</SPAN> Business Owner, a Sales & Marketing
professional or a Student who is serious about leveraging Digital Marketing for
personal or organizational growth, then this course is for
you.<o:p></o:p></SPAN></P>
<P class=MsoNormal
style="TEXT-ALIGN: justify; MARGIN: 0cm 0cm 8pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"><B><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif; COLOR: black'>COURSE
OBJECTIVES</SPAN></B><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif; COLOR: black'><o:p></o:p></SPAN></P>
<P class=MsoNormal
style="VERTICAL-ALIGN: baseline; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif; COLOR: black'>At
the end of this course the participants will be able to:<o:p></o:p></SPAN></P>
<UL type=disc>
<LI class=MsoNormal
style="BACKGROUND: white; COLOR: black; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-list: l1 level1 lfo2; tab-stops: list 36.0pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>Increase
organizations access to audiences and improve the accessibility of
organization communication;<o:p></o:p></SPAN></LI>
<LI class=MsoNormal
style="BACKGROUND: white; COLOR: black; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-list: l1 level1 lfo2; tab-stops: list 36.0pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>Enable
organizations to be more active in its relationships with clients, partners
and stakeholders;<o:p></o:p></SPAN></LI>
<LI class=MsoNormal
style="BACKGROUND: white; COLOR: black; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-list: l1 level1 lfo2; tab-stops: list 36.0pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>Offer greater
scope to adjust or refocus communications quickly, where
necessary;<o:p></o:p></SPAN></LI>
<LI class=MsoNormal
style="BACKGROUND: white; COLOR: black; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-list: l1 level1 lfo2; tab-stops: list 36.0pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>Improve the
long-term cost effectiveness of communication;<o:p></o:p></SPAN></LI>
<LI class=MsoNormal
style="BACKGROUND: white; COLOR: black; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-list: l1 level1 lfo2; tab-stops: list 36.0pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>Benefit from the
credibility of non-government channels;<o:p></o:p></SPAN></LI>
<LI class=MsoNormal
style="BACKGROUND: white; COLOR: black; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-list: l1 level1 lfo2; tab-stops: list 36.0pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>Increase the
speed of public feedback and input;<o:p></o:p></SPAN></LI>
<LI class=MsoNormal
style="BACKGROUND: white; COLOR: black; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-list: l1 level1 lfo2; tab-stops: list 36.0pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>Reach specific
audiences on specific issues; and<o:p></o:p></SPAN></LI>
<LI class=MsoNormal
style="BACKGROUND: white; COLOR: black; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-list: l1 level1 lfo2; tab-stops: list 36.0pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>Reduce
organization dependence on traditional media channels and counter inaccurate
press coverage.<o:p></o:p></SPAN></LI>
<LI class=MsoNormal
style="BACKGROUND: white; COLOR: black; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-list: l1 level1 lfo2; tab-stops: list 36.0pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>Attract traffic
to their website/online content and increase in
sales/awareness.<o:p></o:p></SPAN></LI>
<LI class=MsoNormal
style="BACKGROUND: white; COLOR: black; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-list: l1 level1 lfo2; tab-stops: list 36.0pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>Identify the
audience and reach an unlimited number of prospective clients/audience using
email and other tools and technique.<o:p></o:p></SPAN></LI>
<LI class=MsoNormal
style="BACKGROUND: white; COLOR: black; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-list: l1 level1 lfo2; tab-stops: list 36.0pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>Get more value
from online campaigns.<o:p></o:p></SPAN></LI>
<LI class=MsoNormal
style="BACKGROUND: white; COLOR: black; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-list: l1 level1 lfo2; tab-stops: list 36.0pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>Work with
M.A.R.T. social media goals to achieve successful online
campaigns.<o:p></o:p></SPAN></LI>
<LI class=MsoNormal
style="BACKGROUND: white; COLOR: black; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-list: l1 level1 lfo2; tab-stops: list 36.0pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>Work
cooperatively within an online community by observing and listening critically
with openness, then act ethically and follow through on commitments when
communicating with varied audiences and build positive reputation within the
community.<o:p></o:p></SPAN></LI>
<LI class=MsoNormal
style="BACKGROUND: white; COLOR: black; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-list: l1 level1 lfo2; tab-stops: list 36.0pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>Explain how to
develop effective online marketing strategies for various types of industries
and businesses.<o:p></o:p></SPAN></LI>
<LI class=MsoNormal
style="BACKGROUND: white; COLOR: black; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-list: l1 level1 lfo2; tab-stops: list 36.0pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>Identify setup
and use the major social media and online marketing portals that can be used
to promote a company, brand, product, service or
person.<o:p></o:p></SPAN></LI>
<LI class=MsoNormal
style="BACKGROUND: white; COLOR: black; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-list: l1 level1 lfo2; tab-stops: list 36.0pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>Evaluate a
company’s current situation, isolate online issues and provide solutions by
identifying appropriate social media and online marketing portals to influence
consumer and improve the company’s reputation.<o:p></o:p></SPAN></LI>
<LI class=MsoNormal
style="BACKGROUND: white; COLOR: black; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-list: l1 level1 lfo2; tab-stops: list 36.0pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>Put together a
social media and online marketing plan and track progress in achieving goals
with a variety of measurement tools, services, and
metrics.<o:p></o:p></SPAN></LI></UL>
<P class=MsoNormal
style="TEXT-ALIGN: justify; MARGIN: 0cm 0cm 8pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"><B><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif; COLOR: black'>DURATION</SPAN></B><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif; COLOR: black'><o:p></o:p></SPAN></P>
<P class=MsoNormal
style="TEXT-ALIGN: justify; MARGIN: 0cm 0cm 8pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif; COLOR: black'>5
Days<o:p></o:p></SPAN></P>
<P class=MsoNormal
style="TEXT-ALIGN: justify; MARGIN: 0cm 0cm 8pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"><B><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif; COLOR: black'>WHO
SHOULD ATTEND</SPAN></B><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif; COLOR: black'><o:p></o:p></SPAN></P>
<P class=MsoNormal
style="TEXT-ALIGN: justify; MARGIN: 0cm 0cm 8pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif; BACKGROUND: white; COLOR: black'>Press
Officers, Communication Officers, Public Relations Officers,</SPAN><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'> <SPAN
style="BACKGROUND: white; COLOR: black">Digital Marketing Professionals,
Marketing Professionals, Journalists, Sales Professionals and others who are
responsible for publicity and media relations.</SPAN><SPAN
style="COLOR: black"><o:p></o:p></SPAN></SPAN></P>
<P class=MsoNormal
style="TEXT-ALIGN: justify; MARGIN: 0cm 0cm 8pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"><B><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif; BACKGROUND: white; COLOR: black'>COURSE
CONTENT</SPAN></B><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif; COLOR: black'><o:p></o:p></SPAN></P>
<UL type=disc>
<LI class=MsoNormal
style="BACKGROUND: white; COLOR: black; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-list: l2 level1 lfo3; tab-stops: list 36.0pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>Discussing the
digital/social media options and strategies<o:p></o:p></SPAN></LI>
<LI class=MsoNormal
style="BACKGROUND: white; COLOR: black; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-list: l2 level1 lfo3; tab-stops: list 36.0pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>Introduction to
Face-book pages: best practices for organizations<o:p></o:p></SPAN></LI>
<LI class=MsoNormal
style="BACKGROUND: white; COLOR: black; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-list: l2 level1 lfo3; tab-stops: list 36.0pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>Introduction to
Twitter Profiles - Twitter Best Practices for
organizations<o:p></o:p></SPAN></LI>
<LI class=MsoNormal
style="BACKGROUND: white; COLOR: black; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-list: l2 level1 lfo3; tab-stops: list 36.0pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>Sharing photos
and Videos online – options on mobile and social media<o:p></o:p></SPAN></LI>
<LI class=MsoNormal
style="BACKGROUND: white; COLOR: black; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-list: l2 level1 lfo3; tab-stops: list 36.0pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>Blogging – how
to participate in forums and blogs and how to form partnerships with social
media organizations;<o:p></o:p></SPAN></LI>
<LI class=MsoNormal
style="BACKGROUND: white; COLOR: black; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-list: l2 level1 lfo3; tab-stops: list 36.0pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>Mobile Web/and
marketing<o:p></o:p></SPAN></LI>
<LI class=MsoNormal
style="BACKGROUND: white; COLOR: black; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-list: l2 level1 lfo3; tab-stops: list 36.0pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>Networking:
Options for knowledge and information Sharing<o:p></o:p></SPAN></LI>
<LI class=MsoNormal
style="BACKGROUND: white; COLOR: black; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-list: l2 level1 lfo3; tab-stops: list 36.0pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>Effective use of
digital media for campaigns<o:p></o:p></SPAN></LI>
<LI class=MsoNormal
style="BACKGROUND: white; COLOR: black; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-list: l2 level1 lfo3; tab-stops: list 36.0pt"><B
style="mso-bidi-font-weight: normal"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>Search Engine
Optimization (SEO)<o:p></o:p></SPAN></B></LI>
<LI class=MsoNormal
style="BACKGROUND: white; COLOR: black; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-list: l2 level1 lfo3; tab-stops: list 36.0pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>What is On-Page
Optimization?<o:p></o:p></SPAN></LI>
<LI class=MsoNormal
style="BACKGROUND: white; COLOR: black; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-list: l2 level1 lfo3; tab-stops: list 36.0pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>What is OFF-Page
Optimization?<o:p></o:p></SPAN></LI>
<LI class=MsoNormal
style="BACKGROUND: white; COLOR: black; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-list: l2 level1 lfo3; tab-stops: list 36.0pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>Search Engine
Algorithms<o:p></o:p></SPAN></LI>
<LI class=MsoNormal
style="BACKGROUND: white; COLOR: black; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-list: l2 level1 lfo3; tab-stops: list 36.0pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>Search Engine
Marketing (SeM)<o:p></o:p></SPAN></LI>
<LI class=MsoNormal
style="BACKGROUND: white; COLOR: black; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-list: l2 level1 lfo3; tab-stops: list 36.0pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>SEM
Overview<o:p></o:p></SPAN></LI>
<LI class=MsoNormal
style="BACKGROUND: white; COLOR: black; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-list: l2 level1 lfo3; tab-stops: list 36.0pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>Pay Per Click
Overview<o:p></o:p></SPAN></LI>
<LI class=MsoNormal
style="BACKGROUND: white; COLOR: black; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-list: l2 level1 lfo3; tab-stops: list 36.0pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>Strategizing PPC
campaigns<o:p></o:p></SPAN></LI>
<LI class=MsoNormal
style="BACKGROUND: white; COLOR: black; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-list: l2 level1 lfo3; tab-stops: list 36.0pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>Market
Analysis<o:p></o:p></SPAN></LI>
<LI class=MsoNormal
style="BACKGROUND: white; COLOR: black; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-list: l2 level1 lfo3; tab-stops: list 36.0pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>Ad writing
Techniques<o:p></o:p></SPAN></LI>
<LI class=MsoNormal
style="BACKGROUND: white; COLOR: black; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-list: l2 level1 lfo3; tab-stops: list 36.0pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>Effective
landing pages<o:p></o:p></SPAN></LI>
<LI class=MsoNormal
style="BACKGROUND: white; COLOR: black; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-list: l2 level1 lfo3; tab-stops: list 36.0pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>Decipher User
Psychology<o:p></o:p></SPAN></LI>
<LI class=MsoNormal
style="BACKGROUND: white; COLOR: black; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-list: l2 level1 lfo3; tab-stops: list 36.0pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>SEM Management
(Other Opportunities)<o:p></o:p></SPAN></LI>
<LI class=MsoNormal
style="BACKGROUND: white; COLOR: black; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-list: l2 level1 lfo3; tab-stops: list 36.0pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>Pay per click
overview<o:p></o:p></SPAN></LI>
<LI class=MsoNormal
style="BACKGROUND: white; COLOR: black; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-list: l2 level1 lfo3; tab-stops: list 36.0pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>Market
Analysis<o:p></o:p></SPAN></LI>
<LI class=MsoNormal
style="BACKGROUND: white; COLOR: black; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-list: l2 level1 lfo3; tab-stops: list 36.0pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>Campaign
Management<o:p></o:p></SPAN></LI>
<LI class=MsoNormal
style="BACKGROUND: white; COLOR: black; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-list: l2 level1 lfo3; tab-stops: list 36.0pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>Bid Management
Plan<o:p></o:p></SPAN></LI>
<LI class=MsoNormal
style="BACKGROUND: white; COLOR: black; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-list: l2 level1 lfo3; tab-stops: list 36.0pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>Back
Linking/Link Building<o:p></o:p></SPAN></LI>
<LI class=MsoNormal
style="BACKGROUND: white; COLOR: black; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-list: l2 level1 lfo3; tab-stops: list 36.0pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>Performance
Tracking<o:p></o:p></SPAN></LI>
<LI class=MsoNormal
style="BACKGROUND: white; COLOR: black; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-list: l2 level1 lfo3; tab-stops: list 36.0pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>Reporting &
Analysis<o:p></o:p></SPAN></LI>
<LI class=MsoNormal
style="BACKGROUND: white; COLOR: black; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-list: l2 level1 lfo3; tab-stops: list 36.0pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>Testing<o:p></o:p></SPAN></LI>
<LI class=MsoNormal
style="BACKGROUND: white; COLOR: black; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-list: l2 level1 lfo3; tab-stops: list 36.0pt"><B
style="mso-bidi-font-weight: normal"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>Social Media
Marketing (SMM)<o:p></o:p></SPAN></B></LI>
<LI class=MsoNormal
style="BACKGROUND: white; COLOR: black; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-list: l2 level1 lfo3; tab-stops: list 36.0pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>Why care about
Social Media?<o:p></o:p></SPAN></LI>
<LI class=MsoNormal
style="BACKGROUND: white; COLOR: black; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-list: l2 level1 lfo3; tab-stops: list 36.0pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>Demystifying
Community Building on Facebook<o:p></o:p></SPAN></LI>
<LI class=MsoNormal
style="BACKGROUND: white; COLOR: black; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-list: l2 level1 lfo3; tab-stops: list 36.0pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>Creating a
Twitter Marketing Strategy<o:p></o:p></SPAN></LI>
<LI class=MsoNormal
style="BACKGROUND: white; COLOR: black; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-list: l2 level1 lfo3; tab-stops: list 36.0pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>Leveraging
LinkedIn for B2B Lead Generation<o:p></o:p></SPAN></LI>
<LI class=MsoNormal
style="BACKGROUND: white; COLOR: black; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-list: l2 level1 lfo3; tab-stops: list 36.0pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>Measuring the
ROI of Social Media<o:p></o:p></SPAN></LI>
<LI class=MsoNormal
style="BACKGROUND: white; COLOR: black; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-list: l2 level1 lfo3; tab-stops: list 36.0pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>Creating a
Facebook Marketing Strategy<o:p></o:p></SPAN></LI>
<LI class=MsoNormal
style="BACKGROUND: white; COLOR: black; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-list: l2 level1 lfo3; tab-stops: list 36.0pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>Twitter: The
Jewel in the Social Media Crown<o:p></o:p></SPAN></LI>
<LI class=MsoNormal
style="BACKGROUND: white; COLOR: black; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-list: l2 level1 lfo3; tab-stops: list 36.0pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>Discussion on
other Social Media Channels<o:p></o:p></SPAN></LI>
<LI class=MsoNormal
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style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>Planning &
Creating Multi-channel Social Media Strategy<o:p></o:p></SPAN></LI>
<LI class=MsoNormal
style="BACKGROUND: white; COLOR: black; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-list: l2 level1 lfo3; tab-stops: list 36.0pt"><B
style="mso-bidi-font-weight: normal"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>Email
Marketing<o:p></o:p></SPAN></B></LI>
<LI class=MsoNormal
style="BACKGROUND: white; COLOR: black; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-list: l2 level1 lfo3; tab-stops: list 36.0pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>Deliverability<o:p></o:p></SPAN></LI>
<LI class=MsoNormal
style="BACKGROUND: white; COLOR: black; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-list: l2 level1 lfo3; tab-stops: list 36.0pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>Effective Email
Content<o:p></o:p></SPAN></LI>
<LI class=MsoNormal
style="BACKGROUND: white; COLOR: black; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-list: l2 level1 lfo3; tab-stops: list 36.0pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>Effective
Creative<o:p></o:p></SPAN></LI>
<LI class=MsoNormal
style="BACKGROUND: white; COLOR: black; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-list: l2 level1 lfo3; tab-stops: list 36.0pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>Customer
Acquisition Strategies<o:p></o:p></SPAN></LI>
<LI class=MsoNormal
style="BACKGROUND: white; COLOR: black; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-list: l2 level1 lfo3; tab-stops: list 36.0pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>Nurturing &
Automation<o:p></o:p></SPAN></LI>
<LI class=MsoNormal
style="BACKGROUND: white; COLOR: black; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-list: l2 level1 lfo3; tab-stops: list 36.0pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>Resources to do
situational analysis and progressive updates<o:p></o:p></SPAN></LI>
<LI class=MsoNormal
style="BACKGROUND: white; COLOR: black; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-list: l2 level1 lfo3; tab-stops: list 36.0pt"><B
style="mso-bidi-font-weight: normal"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>Inbound
Marketing<o:p></o:p></SPAN></B></LI>
<LI class=MsoNormal
style="BACKGROUND: white; COLOR: black; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-list: l2 level1 lfo3; tab-stops: list 36.0pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>Attracting your
potential customers into the conversion funnel<o:p></o:p></SPAN></LI>
<LI class=MsoNormal
style="BACKGROUND: white; COLOR: black; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-list: l2 level1 lfo3; tab-stops: list 36.0pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>Conversion
Optimization<o:p></o:p></SPAN></LI>
<LI class=MsoNormal
style="BACKGROUND: white; COLOR: black; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-list: l2 level1 lfo3; tab-stops: list 36.0pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>Conversion
Optimization Patterns for Engaging Website Visitors<o:p></o:p></SPAN></LI>
<LI class=MsoNormal
style="BACKGROUND: white; COLOR: black; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-list: l2 level1 lfo3; tab-stops: list 36.0pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>Life Cycle
Emails<o:p></o:p></SPAN></LI>
<LI class=MsoNormal
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style="mso-bidi-font-weight: normal"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>Analytics<o:p></o:p></SPAN></B></LI>
<LI class=MsoNormal
style="BACKGROUND: white; COLOR: black; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-list: l2 level1 lfo3; tab-stops: list 36.0pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>Introduction<o:p></o:p></SPAN></LI>
<LI class=MsoNormal
style="BACKGROUND: white; COLOR: black; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-list: l2 level1 lfo3; tab-stops: list 36.0pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>Google
Analytics<o:p></o:p></SPAN></LI>
<LI class=MsoNormal
style="BACKGROUND: white; COLOR: black; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-list: l2 level1 lfo3; tab-stops: list 36.0pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>Content
Performance Analysis<o:p></o:p></SPAN></LI>
<LI class=MsoNormal
style="BACKGROUND: white; COLOR: black; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-list: l2 level1 lfo3; tab-stops: list 36.0pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>Goals &
E-commerce Tracking<o:p></o:p></SPAN></LI>
<LI class=MsoNormal
style="BACKGROUND: white; COLOR: black; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-list: l2 level1 lfo3; tab-stops: list 36.0pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>Visitors
Analysis<o:p></o:p></SPAN></LI>
<LI class=MsoNormal
style="BACKGROUND: white; COLOR: black; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-list: l2 level1 lfo3; tab-stops: list 36.0pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>Social Media
Analytics<o:p></o:p></SPAN></LI>
<LI class=MsoNormal
style="BACKGROUND: white; COLOR: black; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-list: l2 level1 lfo3; tab-stops: list 36.0pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>Actionable
Insights and the Big Picture<o:p></o:p></SPAN></LI>
<LI class=MsoNormal
style="BACKGROUND: white; COLOR: black; TEXT-ALIGN: justify; MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 15.75pt; mso-margin-top-alt: auto; mso-list: l2 level1 lfo3; tab-stops: list 36.0pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif'>Social CRM &
Analysis<o:p></o:p></SPAN></LI></UL>
<P class=MsoNormal
style="MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: normal; TEXT-INDENT: -13.5pt"><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif; mso-fareast-font-family: "Times New Roman"'><o:p> </o:p></SPAN></P>
<P class=MsoNormal
style="MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: normal; TEXT-INDENT: -13.5pt"><B><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif; mso-fareast-font-family: "Times New Roman"'>GENERAL
NOTES</SPAN></B><SPAN
style='FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman",serif; mso-fareast-font-family: "Times New Roman"'><o:p></o:p></SPAN></P>
<P class=MsoListParagraph
style="MARGIN: 0cm 0cm 0pt 22.5pt; TEXT-INDENT: -18pt; mso-list: l0 level1 lfo1"><SPAN
style="FONT-FAMILY: Wingdings; mso-fareast-font-family: Wingdings; mso-bidi-font-family: Wingdings"><SPAN
style="mso-list: Ignore">Ø<SPAN style='FONT: 7pt "Times New Roman"'>
</SPAN></SPAN></SPAN>This course is delivered by our seasoned trainers who have
vast experience as expert professionals in the respective fields of practice.
The course is taught through a mix of practical activities, theory, group works
and case studies.<o:p></o:p></P>
<P class=MsoListParagraph
style="MARGIN: 5pt 0cm 0pt 22.5pt; TEXT-INDENT: -18pt; mso-list: l0 level1 lfo1"><SPAN
style="FONT-FAMILY: Wingdings; mso-fareast-font-family: Wingdings; mso-bidi-font-family: Wingdings"><SPAN
style="mso-list: Ignore">Ø<SPAN style='FONT: 7pt "Times New Roman"'>
</SPAN></SPAN></SPAN>Training manuals and additional reference materials are
provided to the participants.<o:p></o:p></P>
<P class=MsoListParagraph
style="MARGIN: 5pt 0cm 0pt 22.5pt; TEXT-INDENT: -18pt; mso-list: l0 level1 lfo1"><SPAN
style="FONT-FAMILY: Wingdings; mso-fareast-font-family: Wingdings; mso-bidi-font-family: Wingdings"><SPAN
style="mso-list: Ignore">Ø<SPAN style='FONT: 7pt "Times New Roman"'>
</SPAN></SPAN></SPAN>Upon successful completion of this course, participants
will be issued with a certificate.<o:p></o:p></P>
<P class=MsoListParagraph
style="MARGIN: 5pt 0cm 0pt 22.5pt; TEXT-INDENT: -18pt; mso-list: l0 level1 lfo1"><SPAN
style="FONT-FAMILY: Wingdings; mso-fareast-font-family: Wingdings; mso-bidi-font-family: Wingdings"><SPAN
style="mso-list: Ignore">Ø<SPAN style='FONT: 7pt "Times New Roman"'>
</SPAN></SPAN></SPAN>We can also do this as tailor-made course to meet
organization-wide needs. Contact us to find out
more: <A>training@skillsforafrica.org</A><o:p></o:p></P>
<P class=MsoListParagraph
style="MARGIN: 5pt 0cm 0pt 22.5pt; TEXT-INDENT: -18pt; mso-list: l0 level1 lfo1"><SPAN
style="FONT-FAMILY: Wingdings; mso-fareast-font-family: Wingdings; mso-bidi-font-family: Wingdings"><SPAN
style="mso-list: Ignore">Ø<SPAN style='FONT: 7pt "Times New Roman"'>
</SPAN></SPAN></SPAN>The training will be conducted at Skills for
Africa Training Institute in Nairobi Kenya.<o:p></o:p></P>
<P class=MsoListParagraph
style="MARGIN: 5pt 0cm 0pt 22.5pt; TEXT-INDENT: -18pt; mso-list: l0 level1 lfo1"><SPAN
style="FONT-FAMILY: Wingdings; mso-fareast-font-family: Wingdings; mso-bidi-font-family: Wingdings"><SPAN
style="mso-list: Ignore">Ø<SPAN style='FONT: 7pt "Times New Roman"'>
</SPAN></SPAN></SPAN>The training fee covers tuition fees, training materials,
lunch and training venue. Accommodation and airport transfer are arranged for
our participants upon request.<o:p></o:p></P>
<P class=MsoListParagraph
style="MARGIN: 5pt 0cm 0pt 22.5pt; TEXT-INDENT: -18pt; mso-list: l0 level1 lfo1"><SPAN
style="FONT-FAMILY: Wingdings; mso-fareast-font-family: Wingdings; mso-bidi-font-family: Wingdings"><SPAN
style="mso-list: Ignore">Ø<SPAN style='FONT: 7pt "Times New Roman"'>
</SPAN></SPAN></SPAN>Payment should be sent to our bank account before start of
training and proof of payment sent
to: <A>training@skillsforafrica.org</A><o:p></o:p></P>
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